It starts with one person creating a message, this person sends the message and another person replies and forwards the message to other people, they then continue to spread the single message created. In no time at all, the message has reached a majority of people all over the world. This one simple message can create an infinite loop around the world back to the person that created it.
It use to be so easy to just watch television, or listen to the radio with no need for interaction. Oh how times have changed, with some simple clicks and pushes of buttons on a computer you have probably given information about yourself to a collection database. You have participated in sharing music and funny videos, collectively had an opinion on the current music scene or the latest celebrity scandal, or writing a blog for University to be seen as an outlet for understanding or the confusion of weekly topics.
This interaction has lead to the change of people from consumers to prosumers. This is evident all over the internet, this idea of collective creative and expression has been highlighted by specific website ideas such as YouTube, Twitter and Facebook. A main difference that has created these “prosumers” are the everyday activities that get oppressed by Government censorship such as those in China – when Twitter was able to let everyone know there was an earthquake; and, also with the Egypt evolution in 2011.
With the potential for social networks being used as a platform for the dissemination of issues, there will always be a chance for the mobilization of large groups supporting issues that are collectively disagreed on, this creates a level of involvement that both allows for co-ordination and a civic engagement of people to allow for a chance to be heard. This puts the pressure on government censorship and restrictions, it has yet been understood as to whether governments will continue to censor their people but with the internet and its freedom, are the restrictions going to be lifted or are more is a more harsh censorship going to be in-placed?